WES Business Award
Through the WES Business Award competition in 2014-2016, WES awarded seed grants to over 115 women to launch or expand businesses.
Winners were selected by an independent committee based on the following criteria:
- Clarity of Vision: Applicant has a clear vision/plan for her business. She can clearly explain what she wants to do with her business and has a realistic plan for how she will use the Award funds to start or expand a business within the 6 months following the award.
- Market Opportunity: There is proven demand for the applicant’s product/service in the region. The applicant has a well thought-out plan to market and respond to the demand for her product/service.
- Profitability and Financial Feasibility: There is a demonstrated understanding of the financial requirements of starting or expanding a business. The applicant is clear about her potential revenue and profits and the plan seems to be financially feasible and profitable.
- Management Capability: The applicant has the management and entrepreneurial qualities and skills to successfully launch or expand a business.
Preference is given to those applicants whose business clearly has the potential to grow and provide employment for others in the community.